A Case for Informative Page Titles

When it’s time to outline your website’s Site Map or begin adding content, an oft taken-for-granted element of web content structuring are the page titles (sometimes called “title tags”). These little strings of text are coded into every page of your website and pack a punch when it comes to search engine results (such as Google results), as well as web accessibility and…

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Beware of SEO Listing Scams

Two of the common scams to alert your CFO/Accounts Payable person to are the Search Engine Optimization (SEO), and Domain Listing Scams.

These scams frequently involve letters and/or emails that look like invoices for ongoing services. The services include things like listing your site with major search engines, improved search engine listings, search engine listing/rating reports, or directory listings. These are…

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How to Exclude Your IP from Google Analytics

Exclude internal traffic https://support.google.com/analytics/answer/1034840?hl=en

To create an IP address filter: Follow the instructions to create a new filter for your view. Leave the Filter Type as Predefined. Click the Select filter type drop-down menu and select Exclude. Click the Select source or destination drop-down menu and select traffic from the IP addresses. Click the Select expression drop-down menu and select the appropriate expression. Enter the IP…

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